One-on-One COACHING
Design Business Coaching
Work directly with John McClain to get clear, practical guidance on your design business. Whether you need help with pricing, clients, marketing, or structure, these sessions are designed to bring clarity and confidence to the way you run your business.
Running a design business takes more than talent.
Sometimes you just need someone to show you what actually works.
Most designers start their business because they love design. But pricing, client management, marketing, and structure are a completely different skill set.
After building a successful multi-seven-figure interior design firm, I now help designers simplify the business side of their work so they can run profitable, confident, well-structured businesses.
You don’t need more noise or theory. You need real guidance from someone who has already built the business you're trying to build.
YOU'RE IN THE RIGHT PLACE.
If you're looking for:
CONFIDENCE IN WHAT YOU CHARGE
Pricing your design services shouldn’t feel like guesswork. Together we clarify your pricing structure so you can present proposals confidently and run a business that is actually profitable.
CLEAR DIRECTION FOR YOUR BUSINESS
Sometimes you just need experienced eyes on your business. We identify what’s working, what’s holding you back, and the next steps that will move your design business forward.
FREEDOM TO FOCUS ON DESIGN
When your processes, pricing, and client expectations are clear, the business side becomes easier to manage so you can spend more time doing the work you love.
Great News. I Can Help With That.
You don’t have to keep trying to figure out the business side of design on your own.
With the right guidance, the path forward becomes much clearer. In our coaching sessions, we focus on practical strategies that help you price confidently, run smoother projects, and build a design business that truly supports your life.
ALL WE HAVE TO DO IS GET STARTED.
You have clear pricing and services that finally reflect the value of your work.
How does this sound?
Your client process is organized and projects run smoothly from inquiry to installation.
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THE RESULTS YOU'RE WORKING TOWARD:
You feel confident presenting your ideas, leading clients, and protecting your time.
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Your marketing and visibility start attracting better, more aligned projects.
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Your design business has the structure and strategy to grow with you.
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from some of the designers i've coached
Working with John was transformative...”
"Together, we rebranded my entire business—from backend systems to client-facing materials—with precision, creativity, and strategy. He challenged me to think bigger, refine my processes, and embrace innovation at every step."
Perfect if you need expert eyes on something specific in your business.
Bring your pricing structure, proposal, website, marketing plan, or client situation and we’ll work through it together.
Every designer comes to coaching at a different stage. Choose the option that fits the level of guidance you’re looking for right now.
A focused deep dive designed to tackle one major area of your design business.
In three hours we’ll clarify the problem, develop a strategy, and outline clear next steps so you can move forward with confidence.
Ways We Can Work Together
1 Hour Private Coaching
3 Hour Strategy Intensive
option 1
option 2
For designers who want consistent guidance while making bigger shifts in their business.
Six weekly sessions allow us to refine your pricing, processes, positioning, and long-term strategy so your business runs with clarity and structure.
6 Week Coaching Partnership
Option 3
Let's do this
Is Coaching Right For You?
You’re a designer who wants expert guidance on the business side of design.
You feel confident in your creativity but want clearer structure, pricing, or direction.
You’re ready to make thoughtful changes that will strengthen your design business long-term.
You value learning from someone who has already built a successful design firm.
You want practical advice, honest feedback, and strategies you can implement immediately.
Still Deciding?
Let's Clear Things Up
If you're unsure which coaching option makes the most sense for your business, you can book a short Clarity Call and we’ll talk it through.
