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John McClain in his design office

THE ONLY BUSINESS PROGRAM BUILT FOR INTERIOR DESIGNERS IN EVERY STAGE OF YOUR JOURNEY.

Build a Profitable Interior Design Business.

Most business advice for designers covers one piece of the puzzle. Design Success Academy covers the whole thing, with real systems and templates you can use the week you get them, taught by someone who actually ran a multi-seven-figure design firm for 16 years.

JOIN DESIGN SUCCESS ACADEMY >
Interior design project

SOUND FAMILIAR?

You're talented. But talent alone doesn't pay the bills.

You know how to design. But what you weren't taught was how to price your work, build a contract that protects you, attract clients who respect your process, or run a business that's still standing five years from now.

That gap, between creative skill and business know-how, is where most designers get stuck. They undercharge, overdeliver, and wonder why the business that was supposed to give them freedom feels like the opposite.

That's exactly what Design Success Academy is built to fix.

Still figuring this out on your own?

Does this sound like you?

(No judgement here btw, I was there too)

 

→ You're undercharging and not sure how to fix it without scaring clients away.


→ Your process is inconsistent from project to project and it shows.


→ You don't have a design agreement that actually protects you.


→ You're attracting the wrong clients and not sure how to change that.


→ You've watched YouTube, free downloads, and still feel like something's missing.


→ You're working hard but the numbers don't reflect it.

Interior designer workspace

HEAR IT FROM JOHN

Why I Built This Program.

Watch this short video before you scroll any further.

Video Poster Image
Interior project detail

BUT GUESS WHAT...

You don't have to figure this out alone.

Built by someone who has run a multi-seven-figure firm for 16 years and learned most of it the hard way so you don't have to.

Everything you need to build a profitable, sustainable design business is inside Design Success Academy. Real pricing systems. A real contract. A real project process.

INTRODUCING...

Design Success Academy

The only business program built exclusively for interior designers in every stage of your journey.

11 modules.
195+ templates, tools, and downloads.
Everything design school doesn't teach.

LET'S BREAK IT DOWN

Here's What You'll Learn:

Set Your Prices With Confidence

.01

Set Your Prices With Confidence

Module 4 covers the three pricing methods, markup vs. profit margin, scope creep, and how to raise your rates without losing clients. Includes my exclusive Designer Calculator, Hourly Rate Calculator, and client objection scripts.

.02

Run Every Project Like a Pro

Module 6 walks you through an 18-step project journey from discovery call to final walkthrough. Includes the Ultimate Asana Template, sample proposal, measurement worksheets, and a full site survey kit. 31 downloads in one module.

ENROLL NOW
Run Every Project Like a Pro
A Contract That Actually Protects You

.03

A Contract That Actually Protects You

Module 5 gives you the 10 components every design agreement must have, plus the exact Flat Fee Agreement from my own firm. 22 pages. Attorney-reviewed. Ready to use.

.04

Build the Business Foundation First

Module 1 starts you where most designers skip: brand mission, digital presence, business structure, and your first hire. 17 downloads to get it right from the beginning.

ENROLL NOW
Build the Business Foundation First

How does this sound?

THE RESULTS YOU'RE GOING TO GET:

01
You know exactly what to charge and you have the tools to back it up
Every project runs on a system instead of starting from scratch
02
03
You have a real agreement protecting your business
You're attracting better clients and converting them with confidence
04
05
Your business has a foundation that can actually scale

START HERE

How It Works

No complicated implementation plan. Start with what your business needs most and build from there.

STEP 1

Enroll

Get instant access to all 11 modules, 195+ templates, and every bonus.

STEP 2

Work at your own pace

Jump to what you need most right now and work through the program in the order that serves your business.

STEP 3

Use the systems

Apply the templates and processes and run your business differently starting this week.

SO LET'S DO IT TOGETHER

A year from now you will wish you would have started today.

Here's Everything Inside This Complete Design Business Program:

 

  • Lifetime access to the complete Design Success Academy — the full business system for interior designers

  • 11+ in-depth modules covering structure, pricing, marketing, and client experience

  • Step-by-step processes for onboarding, procurement, client management, and delivery

  • The McClain Method™ Framework — Structure • Strategy • Support

  • The full Designer Toolkit including contracts, calculators, templates, and email scripts

  • Specialized Private Trainings inside The McClain Method Community

  • The Flat Fee Interior Design Agreement (value $497)

  • The Interior Design Hourly Rate Calculator (value $97)

  • The Full Designer Calculator (Flat Fee) (value $297)

  • The Ultimate Asana Template for project management (value $197)

  • Luxury Design Business Blueprint Bonus: Branding, portfolio, pricing, and luxury client marketing strategies (value $297)

  • Technology in Your Business Bonus: Tech stack, tools, client management & bookkeeping systems (value $197)

  • Brand U branding Bonus: Personal branding & media presence training with a national expert (value $97)

  • Harnessing AI Mini Course: Learn to use AI tools to save time, enhance creativity, and automate your workflow (value $97)

  • Ask John Chat 24/7 Access: Your AI-powered mentor trained on the entire program and John’s real-world design experience (value $997)

  • Future updates to the DSA program — automatically added to your member portal
CHOOSE YOUR PAYMENT OPTION:

Pay in Full

$1,597

One payment

JOIN TODAY!

3 Monthly Payments

$607

3 monthly payments

JOIN TODAY!

If you're interested in more payment options, including 6 and 12 month options, you can choose Klarna or AfterPay at checkout

YOU'RE IN THE RIGHT PLACE.

You just want someone to tell you what works.

I almost lost my design business early on because a handshake was the only agreement I had.

That one experience changed everything.

I spent the next 15 years building every system, every template, and every process that Design Success Academy is built on. Not from theory. From running an actual firm, making real mistakes, and figuring out what works.

What took me 16 years to learn, I'm handing to you right now.

Designer working
John McClain, creator of Ask John

EXCLUSIVE BONUS

Ask John 24/7 Chat

Enroll Today and Get “Ask John” Free.

Ask John is a custom GPT trained on every lesson, module, and framework inside Design Success Academy. Got a pricing question at 11pm? Ask John. Not sure how to handle a difficult client situation? Ask John.

It's like having me in your back pocket around the clock, available exclusively to DSA members.

ENROLL NOW >

“The business you've been trying to build? Everything you need to build it is inside this program.”

— JOHN McCLAIN

BY THE END OF THIS COURSE, YOU WILL...

✓
Know exactly what to charge and have the tools to back it up every single time.
✓
Have a real design agreement protecting your business from day one.
✓
Run every project on a consistent system from discovery call to final walkthrough.
✓
Attract better clients and convert them with confidence.
✓
Have a marketing plan that works without being glued to your phone.
✓
Show up as the CEO of your business, not just the designer in it.

HEY YA'LL!

I'm John. And I've been exactly where you are.

I run a multi-seven-figure interior design firm and have for 16 years. I undercharged, I figured things out the hard way, and I nearly lost everything early on because a handshake was my only contract.

Everything inside DSA exists because I needed it and had to build it myself.

Now I teach interior designers how to build businesses as strong as their design work.

John McClain
Interior design studio workspace

AND THIS:

The real thing.

Every single lesson in this program comes from 16 years of actually running a design firm. Not from studying other designers. Not from business school. From building, breaking, fixing, and growing a real practice on two coasts.

That's what you're getting access to. Not theory dressed up as strategy. The real thing.

SO WHAT ARE YOU WAITING FOR?

Let's Do This

Design Success Academy

Pay in Full

$1,597

One payment

JOIN TODAY!

3 Monthly Payments

$607

3 monthly payments

JOIN TODAY!

If you're interested in more payment options, including 6 and 12 month options, you can choose Klarna or AfterPay at checkout

Frequently Asked Questions

Still have questions?

Email us at [email protected]

11

Organized Business Modules

195+

Templates, Tools & Downloads

155

No-Fluff Video Lessons

25

Done-For-You AI Prompts

LET'S DO THIS

Still on the Fence?

Every dollar you invest in your business matters. If you have questions before joining, reach out directly. I'll give you a straight answer.

EMAIL JOHN

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